THE COMMONWEALTH 

London, 2019
Anniversary branding and window display

The Commonwealth is celebrating 70 years since its formation this year and wanted an anniversary logo and colour refresh to commemorate the occasion. This was to use across its web and print-based platforms and for other Commonwealth-associated organisations throughout the year, including a 6-panel window display at the entrance to Commonwealth House in central London.

I re-invigorated the pre-existing colour palette by opting for more vibrant shades of blue and gold, and when designing the anniversary lockup was conscious of negotiating the history of a long-standing organisation with the celebratory, lighthearted nature of the occasion.


Mark